
Brief description
During the event, 11 specialized panels of experts will analyze the topics considered fundamental for a thorough understanding of themes related to e-commerce. The prominent international speakers will share their experience and present relevant case studies, in accordance to the detailed research. The Swiss e-commerce conference will allow to build a full network of contacts.The guests will personally meet the main industry players, which can help to improve the online business, and through our Research, will also have exclusive access to relevant quantitative data about the e-commerce in Switzerland. NetComm Suisse is going to present 2 research reports during the event, one national and one international: The Swiss e-Commerce Consumer Behaviour 2015, in which it will be exploited the Average basket value by sector, the Digital penetration in Switzerland, the Volume of online shoppers, the Best seller and trends on online shopping, the Favourite online shopping channels, the Payment methods selected by swiss users, the Habits and behavior of Swiss internet users divided by cantonal aggregations and linguistic areas. Unlocking the Potential of e-Commerce for Developing Countries: Revisiting the development potential of e-Commerce, the Global and regional trends, the Measuring the e-Commerce readiness of countries e-Commerce by small and rural enterprises in developing countries, Mapping the legal landscape for e-Commerce and Strategy and policy implications.
SWISS E-Commerce Conference 2015
Press Releases & Social
Observatory NetComm Suisse and the Swiss e-commerce Consumer Behaviour Report conducted by ContactLab and presented at the Swiss e-Commerce Conference in Baden confirm the steady growth of e-commerce in Switzerland
Netcomm Suisse Press Office iPressLive Simona Miele – Marisandra Lizzi
Laut dem Observatory NetComm Suisse und der von ContactLab durchgeführten und auf der Swiss e-Commerce Conference in Baden vorgestellten Studie Swiss e-commerce Consumer Behaviour Report, wächst der E-Commerce in der Schweiz weiterhin
Netcomm Suisse Press Office iPressLive Simona Miele – Marisandra Lizzi
Accenture has been named a leader among global digital experience service providers by Forrester Research Inc., a leading global research and advisory firm. Accenture Interactive, part of Accenture Digital, is recognized among the 11 most significant digital agencies, systems integrators, and consultancies in the report titled, “The Forrester Wave™: Digital Experience Service Providers, Q4 2015.”
David LaBar
Improving the overall customer experience is a top business priority for companies and a main driver behind their digital transformation ambitions, according to a new study from Accenture (NYSE: ACN). But the majority of businesses don’t set themselves apart yet from competitors through the digital customer experience they offer.
Jens R. Derksen
Six in ten buy from abroad when they don’t find a product in Swiss online stores The results of the Swiss Internet Users & E-Commerce Research on digital behaviour commissioned by the Swiss e-commerce Association Netcomm Suisse and carried out by Contactlab and Netcomm Suisse Observatory were revealed today at the Swiss E-commerce Conference.
Marisandra Lizzi on behalf of Netcomm Suisse
D'après L’observatoire NetComm Suisse et l'étude Swiss e-commerce Consumer Behaviour Report réalisée par ContactLab et présentée au cours de la Swiss e-Commerce Conference de Baden, une croissance soutenue du commerce électronique en Suisse se confirme
Service de presse Netcomm Suisse iPressLive Simona Miele – Marisandra Lizzi
While 70% of B2B Revenues Come from Customers Using Digital Channels, Most Sellers Struggle to Deliver Seamless Purchase Experience across All Channels
David LaBar
As for the research, presented at EXPO in the Swiss Pavillion, there are about 30 million consumers who are potentially interested in buying Swiss products. The companies who until now have only interacted with the 4,5 million Swiss buyers must now think with a broader mind-set to present themselves to a much greater public, attracted by Helvetian products
Simona Miele e Marisandra Lizzi per Netcomm Suisse
Secondo l’Observatory NetComm Suisse e la ricerca Swiss e-commerce Consumer Behaviour Report realizzata da ContactLab e presentata alla Swiss e-Commerce Conference di Baden, si conferma una crescita sostenuta dell’e-commerce in Svizzera
Netcomm Suisse Press Office iPressLive Simona Miele – Marisandra Lizzi
Nasce Giftiamo: le gift card digitali aprono nuovi mercati al retail Online la piattaforma e-commerce dedicata ai retailer che digitalizza e rende personalizzabili le gift card, per una nuova esperienza d’acquisto e la fidelizzazione del consumatore 3.0, anche da mobile
According to the latest Netcomm Suisse and ContactLab Observatory: there are 4.5 million online shoppers in Switzerland, equating to 90% of internet users, and Swiss internet shoppers spend almost 2,000 CHF per person per year. 64% of these already buy from foreign websites and in 72% of cases, their choice is determined by a better price for the item purchased online.
Netcomm Suisse Press Office
4.2 million Swiss users declared they had purchased online at least once in 2014. The data regards regular users, who bought fashion items to a greater extent of + 16.3% over the previous year
NetComm Suisse Association – Swiss e-commerce Association Nicole Mureddu NetComm Suisse tel Zurich 0041 (0)44 5002..
Agenda
9:00-9:15 City welcome and introduction about the Association
9:15-10:30 Research presentations
10:30-11:10 Coffee Break
11:10-12:20 The future of (e)Commerce
Carlo Terreni (Moderator) 
Michele Raballo 
Luca Graf 
Sebastien Szczepaniak 
Dominik Rief 
Alessio Gianni 
12.20-14:00 Networking Lunch
14.00-15.00
e-Commerce meets Fashion & Luxury
15.20-16.20
The future of retail and omnichannel
16.40-17.40
Social Commerce
Presented by Swiss Marketing
14.00-15.00
Cross-border sales and Internationalization in e-Commerce
15.20-16.20
From experience-driven marketing to e-Commerce sales
16.40-17.40
Mobile e-Commerce
14.00-15.00
How can technical support and customer care improve e-Commerce sales?
15.20-16.20
e-Commerce for SMEs
16.40-17.40
Digital and e-Commerce investments
18.00-18.30 Interview
Presented by Swiss Marketing
Sunnie Groeneveld 
18.30 Close-up
Luca Graf
Swiss International Air Lines
Torbjörn Fredriksson
ICT Analysis Section at the UN Conference on Trade and Development (UNCTAD)
Michele Raballo
Managing Director within Accenture Interactive
Manuela Karam-Feuz
E-Commerce partner manager for SIX Payment Service
Sebastien Szczepaniak
Vice President in charge of eCommerce and Group Sales Nestlé
Gerd Mittmann
VP International at Shutterstock, Inc
Philippe Lucet
Lead Counsel for Richemont
Alexandre Wehrlin
E-business Manager at Piaget
Tobias Wirth
member of the Board of Directors at smama and Head Digital Products for Aduno Group
Rico Baldegger
professor of Management and Entrepreneurship at the School of Management Fribourg
Stefano Pistilli
General Manager of Traconf and as President and Sole Director of HUB&LOGISTICS SA
Marco Schmid
Country Manager DACH at Rackspace International
Claudia Patocchi
Team Leader of the Product Management for International Business Solutions at Swiss Post
Marc Sondermann
Editor-in-Chief of Fashion Magazine and CEO of publishing company Edizioni Ecomarket
Gunnar Klauberg
Senior Product Marketing Manager AEM bei Adobe Systems
Martina Dalla Vecchia
eCommerce. Social Media. Business Networking.
Enno Jönsson
eCommerce, entertainment, travel and financial services at Facebook
Federico Gasparotto
Commerce Strategy Lead at Accenture Interactive
Carlo Terreni
co-founder of NetComm Suisse Association
Jonathan Rey
Head of Technology at DeinDeal
Stefano Zoia
CEO of Tinext
Lorenzo Baroni
Executive Vice President of Forcontact and CEO of Tripitaly
Umberto Andreozzi
head of digital services at Accenture Interactive
Stefano Lena
responsible for business development and commercial strategy at ContactLab
Jorij Abraham
Director of Research & Advise at Ecommerce Europe
Davide Villa
Head of Company Development at JobCloud AG
Alessandro Marrarosa
President of NetComm Suisse
Thomas Lütolf
head of location marketing for the city of Baden
Gero Kummer
Senior Manager Business Development at PayPal
Sven Löffel
sales engineer at PostFinance
Lukas Ryf
Senior Manager WCMS at Adobe
Dominik Rief
Country Manager in Austria and Switzerland at Zalando
Beat Gabler
Head of Product Management at CCV Switzerland
Peter Erni
Online communication & Social Media strategist
Placido Faranda
Head of E-Commerce EMEA at Acer Europe
Rainer Kirchhofer
public community driven development strategy for SBB mobile
Roberto Mastropietro
Head of Information Systems and Networking Institute at SUPSI
Thierry Kneissler
CEO of TWINT Ltd
Claudio Fischer
lawyer and senior manager in the EY Indirect Tax Team
Marcello Mastioni
head of EMEA business of HomeAway
Elena Marchiori
Postdoctoral Researcher at USI & Executive Director at webatelier.net
Fabio Cannavale
Founder & Chairman at lastminute.com
Carlo Fontana
CEO of Hoxell.com
David Hug
Managing Director of Ringier
Robin Simon
Senior Manager M&A and Projects at Tamedia AG
Donatella Paschina
CIO of Ermenegildo Zegna Group
Reto Dürrenberger
Managing Partner Werbeanstalt Schweiz AG
Matteo Alessi
International Sales and Development Director Europe at Alessi
Alessandra Grimoldi
Consumer Experience Digital Lead at Whirlpool EMEA
Djoa Strassburg
Miss Earth Switzerland 2013 & Architecture student at the ETH in Zurich
Rudolf Geiger
Director Large Enterprise Accounts Central Europe for Demandware
David McQueen Johnston
speaker on Global Ecommerce
Juan Fernando Barón
Chief Digital Officer at Ringier AG
Melanie Huber
Marketing Manager for the online service sobu (Post CH Ltd)
Luca Pronzati
Chief Strategic Development Officer at MSC Cruises
José Namén
International Recipe Marketer at Thermomix